Shoppers enthralled by DSS

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By Jamil Khan | DUBA 

SINCE day one of the 19th edition of Dubai Summer Surprises (DSS), the region’s longest running summer extravaganza, malls and shopping centres in Dubai have been bustling with shoppers of different nationalities and ages, enticed by the numerous deals, bargains and unique offers on a wide range of merchandise from local, regional and international brands.
Organised by the Dubai Festivals and Retail Establishment (DFRE), an agency of the Department of Tourism and Commerce Marketing (Dubai Tourism), DSS 2016 features discounts of up to 75 per cent offered by participating retail outlets, in addition to great bargains and promotions with fabulous prizes from luxury cars to shopping vouchers.
The Dubai Mall, the world’s most visited shopping and entertainment destination, embodies what DSS 2016 is all about. The Dubai Mall houses over 80 luxury boutiques within luxury precinct Fashion Avenue, over 1,200 stores, 200 restaurants and cafes, in addition to unique entertainment destinations including Dubai Aquarium and Underwater Zoo, SEGA Republic, Kidzania, Dubai Ice Rink and the flagship 22-screen Reel Cinemas.
Oasis Mall, the community mall and part of Landmark Group, has launched its much awaited Dubai Summer Surprises promotion for consumers to enjoy unique and rewarding shopping experiences during the summer till the Aug 20.
As part of the Dubai Shopping Malls Group (DSMG), the mall will be rewarding consumers with 12 luxurious Infiniti Q50cars, through raffle draws on a minimum spend of Dhs200. More lavish prizes are up for grabs with summer holiday packages being given to 15 lucky couples. The all-expense paid trips to some of the world’s favorite destinations like Bangkok, Goa and Malaysia are part of the mall’s lavish rewards. Partnering with Club Mahindra, these destinations are bound to be mesmerising.
Sanjay Kapoor, General Manager, Oasis Mall said: “Dubai Summer Surprises plays a pivotal role in leveraging Dubai’s vibrant retail sector while offering a platform to malls and retailers to maximize on its reward offerings. As one of the most convenient shopping destinations in Dubai, Oasis Mall believes in offering mesmerising experiences to its shoppers and visitors and is once again inviting the people of UAE to enjoy the best in benefits, entertainment and fun.”
The visitors to the mall will also be able to indulge in various other family activities through the month like weekly raffle draw for cars, kids’ activities at weekends and art exhibitions and parties with radio DJs.
-Published in The Gulf Today

~ by jamilkhan on July 21, 2016.

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